Costco Marketing strategy

Costco Marketing strategy In the wholesale retailing market, Costco is the second-largest retailer in the world. The reasons behind its success are its marketing mix (4P’s). The marketing mix includes tactics and strategies which are very helpful for implementing a marketing plan. In the case of Costco, the firm uses a marketing mix which is

Samsung organizational structure

Samsung organizational structure Samsung organizational structure has been one of the main reasons behind the massive success of the company over the years. Samsung is one of the leading smartphone companies in the world. Samsung organizational structure has been developed in such a manner that it has enabled the management team of the company to

Toyota organizational structure

Organizational structure of Toyota Toyota organizational structure has been developed on the basis of several business activities of the company across the world. Toyota is one of the oldest and most popular automobile companies in the world. Toyota organizational structure supports the business activities established in several countries around the globe. The corporate people of

Starbucks Corporate Strategy

Starbucks Corporate Strategy Starbucks corporate strategy has enabled the company to attract a high number of customers from all over the world. The company is one of the biggest coffee house chain companies in the world. The company has been engaged in offering a wide range of coffee items and other kinds of beverages. Starbucks

Tesla case analysis

Tesla case analysis Tesla case analysis provides us a high level of information about the company and its businesses. Tesla incorporation is an US based automobile company. Tesla has been engaged in designing, manufacturing and selling a wide range of cars and other kinds of vehicles. Tesla case analysis is a broad topic of study

Nike marketing mix

Nike marketing mix Nike marketing mix determines the strategies the company uses to promote, distribute and sell its products. Nike marketing mix is the one of the best ways to assess the overall business strategy of the company. Nike has been one of the most popular and profitable sports brands in the world that is

Core competencies of Google

Core competencies of Google Google is one of the most popular and widely used search engines worldwide. Google has emerged as one of the fastest-growing multinational firms in world. In the year 2002, the company’s revenue was around $0.40 billion. In the next 15 years, the company increased its revenue from $109.25 billion. The company